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You spent three hours crafting the absolutely perfect email campaign. The subject line is witty, and the graphics are stunning, while the discount is generous. You hit Send to your list of 10,000 subscribers and sit back waiting for the sales to roll in. 24 hours later, you hear crickets.

Maybe you got a 15% open rate if you were lucky, or maybe 2% clicked through. Enter the superhero of modern eCommerce called WhatsApp. While emails are fighting for air in the Promotions tab, WhatsApp is sitting pretty in the notification center with a staggering 98% open rate.

This is the single most direct line to your customer’s pocket. Knowing you should use WhatsApp is easy. Knowing what to say without sounding like a spammy robot is the hard part.

You don't want to be that brand that gets blocked instantly. You want to be the helpful and timely friend who sends an offer exactly when they need it. Below you will find 50+ copy-and-paste WhatsApp marketing message templates tailored for every stage of the customer journey.

Whether you are a D2C founder doing this manually or a marketing manager looking to automate success with Kwik Engage, these scripts are designed to convert.

Why should you bet big on WhatsApp marketing?

WhatsApp has transformed from a simple chat app into a revenue engine. Here is why you must prioritize this marketing channel for your business growth strategy immediately.

High Engagement: Your customers are already active here. With over two billion active users globally, the chances of your WhatsApp marketing message being seen are incredibly high compared to other platforms.
Speed: It allows for real-time communication. Most messages are read within the first five minutes. This speed is crucial for time-sensitive marketing campaigns like flash sales or limited drops.
Conversion: Personalized chats drive action. A well-crafted WhatsApp marketing message creates a sense of intimacy that emails lack. This connection directly boosts conversion rates and increases overall revenue.

50+ WhatsApp promotional message templates

Here is your ultimate library of scripts. These templates cover everything from welcome notes to re-engagement campaigns. You can adapt each WhatsApp marketing message to fit your specific brand voice.
(also, if looking to send messages in bulk)

Welcome & Opt-in Messages

First impressions define the relationship. These templates help you greet new customers warmly and set the right tone for future customer interactions and engagement.

The "Thanks for Subscribing" discount

Hi [Name].

Welcome to the [Brand Name] family.

We are thrilled to have you here.

As a welcome gift, here is a flat 10% off your first order.

Use code WELCOME10 at checkout.

Click the link below to shop now.

[Link]

The Brand Story intro

Hi {{Name}}, welcome to {{Brand Name}}.

We create products designed to simplify everyday life.

Quality, transparency, and customer-first thinking guide us.

Explore our collection here.

[Link]

The "Join our VIP Community" invite

Hey [Name], you are now part of our inner circle!

Our VIPs get early access to sales and exclusive content.

Stay tuned for your first update with special perks.

Join our community group here: [Link]

The Lead Magnet delivery

Hi {{Name}}, here is what you signed up for.

Download your free guide using the link below.

We will also share useful tips occasionally.

Get your guide here: [Link]

Flash Sales & Seasonal Offers

Urgency drives action. Use these templates to create a sense of urgency during product launches or sales. This type of WhatsApp marketing message is highly effective.

The 24‑Hour Flash Sale

Tick tock, [Name].

Our 24‑hour flash sale starts now.

Get up to 50% off select items until midnight.

Shop the sale here: [Link]

End of Season Clearance

Hey [Name], it’s time to clear the racks!

Our end-of-season sale is live with up to 70% off.

Best deals before they are gone.

Shop clearance styles here: [Link]

Festive Greeting Plus Offer

Happy Diwali, [Name].

Celebrate with our festive collection and get a flat 20% off.

Limited-time festive savings await.

Shop festive styles here: [Link]

Payday Sale Nudge

It’s payday, [Name].

Treat yourself to something from your wishlist.

Enjoy free shipping on orders above $50.

Claim your treat here: [Link]

Mid‑Month Madness Offer

Mid‑month blues, [Name].

Enjoy surprise discounts on our bestsellers for 48 hours.

Use code SURPRISE at checkout.

Reveal your deal here: [Link]

Exclusive Pre‑Access Invite

Psst [Name], you are getting early access.

Shop our Black Friday sale 24 hours early.

Beat the rush and grab your favorites.

Enter the secret sale here: [Link]

Cart Abandonment Recovery (The Money Makers)

Recover lost revenue easily. These WhatsApp promotional messages example scripts remind users of what they left behind and gently nudge them towards order confirmation.

Gentle Nudge

Hi [Name], you left some great picks in your cart.

They are still waiting, but stock is limited.

Complete your purchase in a few clicks.

Return to your cart here: [Link]

Social Proof Reminder

Hey [Name], great choice on [Product Name].

It’s one of our highest‑rated items this month.

Customers are checking out fast.

Secure yours here: [Link]

Sweetener Offer

Hi [Name], still thinking it over.

Here is an extra 5% off to help you decide.

Use code CART5 at checkout.

Finish your order here: [Link]

FOMO Alert

Heads up, [Name].

Your cart expires in one hour.

We can’t hold these items much longer.

Complete your order now: [Link]

Support Check‑In

Hello [Name], we noticed you didn’t complete checkout.

Did you face any issues while ordering?

Reply here, and our team will help immediately.

Chat with support: [Link]

How to create WhatsApp marketing messages

New Product Launches

Build hype and brand awareness. Use these WhatsApp business promotional messages to announce new arrivals and ensure successful product launches.

Teaser Message

Something exciting is coming, [Name].

We have been working on something special.

Launching very soon for our community.

Stay tuned here: [Link]

Launch Announcement

The wait is over, [Name].

Introducing the all‑new [Product Name].

Now live and ready to ship.

Be the first to shop here: [Link]

Back in Stock Alert

Good news, [Name].

[Product Name] is back in stock.

Limited quantities available again.

Shop now before it sells out: [Link]

Early Bird Special

Hey [Name], you can shop before everyone else.

Get early bird pricing on our new collection.

Available for a limited time only.

Shop early access here: [Link]

Best‑Seller Restock

Our best‑selling [Product Name] is back.

These sell out fast every time.

Secure yours before it’s gone again.

Order now here: [Link]

Post-Purchase & Loyalty

Retain your customer base. Use these templates to confirm orders and gather customer feedback to improve customer satisfaction.

Order Confirmation and Tracking

Hi [Name], thanks for your order.

We are packing it with care right now.

Track your shipment using the link below.

View order status here: [Link]

Feedback Request

Hello [Name], your order was delivered.

We’d love to know how your experience was.

Your feedback helps us improve.

Share your thoughts here: [Link]

Review Request

Loving your new [Product Name].

Help others choose by leaving a quick review.

It takes less than a minute.

Leave a review here: [Link]

Upsell Recommendation

Hi [Name], hope you are enjoying your purchase.

Customers often pair it with [Product B].

Get it today with 10% off.

Complete the set here: [Link]

Loyalty Points Update

Hey [Name], you have earned loyalty points.

Your balance has been updated.

Redeem points on your next order.

View your rewards here: [Link]

Re-Engagement (Win-Back)

Win back inactive users. These marketing efforts help you reconnect with potential customers who have not shopped in a while, using a targeted WhatsApp marketing message.

We Miss You Coupon

Long time no see, [Name].

We have missed you at [Brand Name].

Here is a special voucher just for you.

Redeem it here: [Link]

What’s New Update

Hi [Name], a lot has changed since your last visit.

We have added new styles you might love.

Thought you would like a quick look.

Explore what is new here: [Link]

Feedback Survey for Inactive Users

Hello [Name], we noticed you have been quiet.

Is there something we can improve?

Your feedback really matters to us.

Take a quick survey here: [Link]

Birthday Special

Happy Birthday, [Name].

Celebrate with a special treat from us.

Enjoy 20% off for the next 48 hours.

Claim your gift here: [Link]

First Purchase Anniversary

It’s been a year since your first order, [Name].

Thanks for being part of our journey.

Here is a small token of appreciation.

Unwrap your gift here: [Link]

Upselling and Cross-selling

Increase your average order value. Use product recommendations in your WhatsApp marketing message to suggest relevant add-ons.

Pairs Well With

Hi [Name], you bought [Item A].

Customers love pairing it with [Item B].

It completes the experience perfectly.

Shop the pair here: [Link]

Bulk Buy Nudge

Hey [Name], running low on [Product].

Save 15% when you buy a bundle of three.

Perfect for regular use.

Shop bundles here: [Link]

Complete the Look

Hi [Name], your [Dress] deserves the perfect match.

Check out accessories curated just for you.

Customers love this combination.

Shop accessories here: [Link]

Threshold Booster

Hello [Name], you are just $10 away from free shipping.

Add one more item to your cart.

Save on delivery instantly.

Continue shopping here: [Link]

Premium Upgrade

Hi [Name], want more from your purchase.

Upgrade to our premium version today.

Enjoy added features and benefits.

Upgrade your order here: [Link]

Occasions & Milestones

Build strong brand loyalty. Celebrating personal milestones through a WhatsApp marketing message creates a deeper connection with your target audience.

Birthday Treat

Happy Birthday, [Name].

Celebrate with a flat 25% off all week.

A little gift from us to you.

Shop birthday sale here: [Link]

Purchase Anniversary

Happy Anniversary, [Name].

Thanks for being with us this year.

Enjoy an exclusive anniversary discount.

Shop the special here: [Link]

Brand Anniversary

It’s our birthday, [Name].

[Brand Name] turns five today.

Celebrate with site‑wide savings.

Join the celebration here: [Link]

Seasonal Greeting

Eid Mubarak, [Name].

Wishing you peace and happiness.

Celebrate with our festive collection.

View festive deals here: [Link]

Wedding Season Savior

Wedding season is here, [Name].

Need a last‑minute outfit.

Explore our express delivery collection.

Shop wedding looks here: [Link]

Content & Value-Add (Non-Salesy)

Improve the customer journey. Not every WhatsApp marketing message should be a sales pitch. Provide value to build trust.

How‑To Guide

Hi [Name], here are easy ways to style your new [Product].

Simple tips customers love.

Get inspired for your next look.

Read the guide here: [Link]

Care Instructions

Hello [Name], want your [Product] to last longer.

Follow these easy care tips.

They help maintain quality over time.

Read care instructions here: [Link]

Expert Tip

Hey [Name], quick tip from our experts.

This helps you get better results.

Customers swear by it.

Learn more here: [Link]

Trend Alert

Trend alert, [Name].

[Style or Color] is trending this season.

See how we are using it.

View the trend here: [Link]

Behind the Scenes

Hi [Name], ever wondered how your product is made?

Take a peek behind the scenes.

Meet the people behind the brand.

Watch here: [Link]

Administrative & Support

Enhance customer support. Use template messages for transactional updates and administrative tasks to ensure smooth operations.

Referral Request

Hi [Name], love shopping with us.

Refer a friend, and you both get rewards.

Sharing feels good.

Refer and earn here: [Link]

Service Update

Hello [Name], we are performing scheduled maintenance tonight.

Some features may be temporarily unavailable.

Thanks for your patience.

Check status here: [Link]

VIP Tier Upgrade

Congrats [Name], you have unlocked Gold Tier.

Enjoy free shipping on all orders.

Exclusive perks start today.

View benefits here: [Link]

Return Request Confirmation

Hi [Name], we have received your return request.

Our team is processing it now.

You will receive updates shortly.

Track return status here: [Link]

Wallet Refund Alert

Hello [Name], your refund has been credited.

The amount is now available in your wallet.

Use it on your next purchase.

Check wallet balance here: [Link]

Kwik Engage offers abandoned cart recovery feature for WhatsApp

How to send these without getting banned?

You cannot just blast these templates to everyone. You must follow strict guidelines or risk losing your business account. Here is how to keep your WhatsApp marketing message strategy safe.

Opt-in is Mandatory: Never message strangers. You need explicit permission from users before sending any WhatsApp marketing message. Messaging non-subscribers leads to blocks.
Template Whitelisting: Promotional messages need WhatsApp approval. You must submit every WhatsApp marketing message template to Meta for review before sending it to ensure it meets policy guidelines.
Don't Spam: Frequency capping is vital. Sending too many messages annoys users. Limit your WhatsApp marketing message frequency to avoid high block rates and maintain quality scores.

Automate it all with Kwik Engage

Copy-pasting these fifty templates to ten thousand customers is impossible to do manually. You need a robust marketing platform to scale your efforts efficiently without hiring a massive team to hit the ‘Send’ button all day.

This is where Kwik Engage enters the picture as the ultimate WhatsApp business solution provider focused on eCommerce. It is a platform that allows you to automate every WhatsApp marketing message based on user behavior and triggers to drive consistent revenue.

Let’s have a look at the key features of Kwik Engage that you can leverage for your business:

Automated Flows: Set up your Abandoned Cart or Welcome sequences once and let them run on autopilot. Kwik Engage triggers the right message at the perfect moment to recover lost sales without you lifting a finger.
Unified Inbox: Manage support and sales conversations in one single interface. Your team can handle WhatsApp queries alongside other channels to ensure no customer question is missed while keeping your response times lightning fast.
Deep Integration: It works seamlessly with your existing checkout data to send the right message at the right time. You can target users based on their exact purchase history to ensure high relevance and conversion.
Smart Segmentation: Stop sending generic blasts that get blocked. Kwik Engage helps you segment your audience based on behavior and demographics. For instance, Kwik Engage will identify affluent buyers and help you upsell higher-value products to such users. This ensures you send hyper-relevant offers that people actually want to open and buy.

Kwik Engage transforms your WhatsApp business API into a revenue-generating machine. Stop guessing and start converting. Book a demo today to see how Kwik Engage can elevate your marketing strategy.

Frequently asked questions about WhatsApp message templates

Conclusion

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AUTHOR

Vardhan Jain

Director of Product Program @ GoKwik

AUTHOR

Vardhan Jain

Director of Product Program @ GoKwik

Vardhan leads product and growth initiatives at GoKwik, driving D2C e-commerce innovations, conversion optimization, and scalable growth programs for products. An ISB alumnus based in Bengaluru, he brings expertise from Unacademy, Ola, and Mahindra in building high-impact product strategies.

50+ WhatsApp Promotional Messages That Convert [Free Samples To Copy & Paste]

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Read this blog on your favourite platform

Why should you bet big on WhatsApp marketing?

50+ WhatsApp promotional message templates

Welcome & Opt-in Messages

Flash Sales & Seasonal Offers

Cart Abandonment Recovery (The Money Makers)

New Product Launches

Post-Purchase & Loyalty

Re-Engagement (Win-Back)

Upselling and Cross-selling

Occasions & Milestones

Content & Value-Add (Non-Salesy)

Administrative & Support

How to send these without getting banned?

Automate it all with Kwik Engage

Frequently asked questions about WhatsApp message templates

Conclusion

Vardhan Jain

Vardhan Jain

50+ WhatsApp Promotional Messages That Convert [Free Samples To Copy & Paste]

Explore Related Blogs

How to Move Your Offline Business Online with Shopify

How to Add Business Settings to Your Shopify Store 2026

What is Generative Engine Optimization (GEO)? A Complete Guide for E-commerce Brands (2026)

How to Move Your Offline Business Online with Shopify

How to Add Business Settings to Your Shopify Store 2026

What is Generative Engine Optimization (GEO)? A Complete Guide for E-commerce Brands (2026)

Read this blog on your favourite platform

Why should you bet big on WhatsApp marketing?

The Golden Rules of writing a WhatsApp promo

50+ WhatsApp promotional message templates

Welcome & Opt-in Messages

Flash Sales & Seasonal Offers

Cart Abandonment Recovery (The Money Makers)

New Product Launches

Post-Purchase & Loyalty

Re-Engagement (Win-Back)

Upselling and Cross-selling

Occasions & Milestones

Content & Value-Add (Non-Salesy)

Administrative & Support

How to send these without getting banned?

Automate it all with Kwik Engage

Frequently asked questions about WhatsApp message templates

Conclusion

Vardhan Jain

Vardhan Jain