Urban Gabru Uplifts Checkout Conversions By 25% Using GoKwik

In 2017, Hemant Raulo embarked on a mission to enhance the lifestyle of Indian men via a YouTube channel dedicated to grooming and fashion. Through his interactions with viewers, he discovered a significant demand for high-quality products that were not readily available in the market. This insight led to the creation of UrbanGabru.

From its inception, UrbanGabru has been driven by a commitment to innovation, excellence, and customer satisfaction. The brand's journey from selling 100 bottles of beard oil on launch day to generating INR 100 Crore in revenue within seven months is a testament to its success. Now, they aim for the ambitious goal of reaching INR 1000 Crore in the coming years.

UrbanGabru’s future is marked by bold plans. By continuously expanding its product line and venturing into new categories such as personal care appliances, it aspires to become a household name in men’s grooming. Here's to UrbanGabru and their disruptive vision!

While the men's grooming brand has been serving the Indian market for many years now, it continued to experience many challenges like low conversions and failed deliveries resulting in return-to-origins (RTOs), leading to significant profit leakages.

To overcome these problems, UrbanGabru decided to partner with GoKwik.

GoKwik is a one-stop growth accelerator for eCommerce brands like UrbanGabru. It is dedicated to devising industry-leading solutions that help online stores overcome their basic yet revenue-eating challenges.

Here, listen to Hemant Raulo, the Founder of UrbanGabru, talk about his brand's partnership with GoKwik and how they have benefited from it.