In the rapidly evolving world of eCommerce, staying ahead of the competition and effectively reaching your target audience is crucial. With the rise of instant messaging platforms and the increasing popularity of WhatsApp, businesses are turning to innovative advertising strategies…
The eCommerce business in India has grown by leaps and bounds in the last couple of years. While the pandemic has facilitated online shopping, the availability of the internet and smartphones, even in rural India, has contributed significantly to the…
Checkout stage drop off is real! Many studies across years have shown that online businesses witness as much as 60-80% of drop off at the checkout stage due to myriad reasons. Some of the most common ones being, “checkout was…
In the dynamic landscape of eCommerce, the journey from startup to success requires more than just innovative products and a strong online presence. It demands sufficient capital to add fuel to the growth fire. Growth financing emerges as a key…
When it comes to raising funds for your business, there are several avenues to explore. Among them, three primary options stand out: equity financing, debt financing, and growth financing. Each of these options has its own set of advantages and…
Indian textiles and garments have a long-standing history of fine craftsmanship since ancient times. Indian cotton, silk, linen, and denim have always been in demand across the world. In fact, as per reports, the Indian fashion industry is one of…
In the fast-growing world of Indian eCommerce market, managing return to origin (RTO) rates is crucial for maintaining business profitability and customer satisfaction. GoKwik’s data-driven approach built in its RTO Protection Suite revolutionises how online retails brands can tackle this…
In today’s digital age, online eCommerce brands are constantly exploring innovative ways to connect with customers and drive sales. WhatsApp Commerce, the integration of business transactions within a popular messaging app, has emerged as a powerful marketing tool in India…
In recent times, the popularity of WhatsApp commerce has suddenly spiked among Indian businesses. So much so that nearly 15 million companies are rigorously using WhatsApp Business to build and enhance customer communication. The WhatsApp Business platform facilitates fast message…
Globally, the surge in D2C eCommerce is evidence that brands understand the value of selling to customers directly. According to research, the D2C commerce market is predicted to reach $213 billion by the end of 2023. No more resellers; companies…