In the ever-evolving world of eCommerce and digital transactions, the key to success lies in providing a seamless and secure payment experience for customers. As a leading eCommerce enablement platform, Gokwik has consistently aimed to achieve this goal and raise…
With a significant change in the Indian lifestyle, the Indian footwear industry has evolved over the past decades. Today, India is the second largest global producer of footwear next to China. It contributes 13 percent to the overall footwear production…
Imagine you’re at a physical store with a basket full of goods, and just as you approach the counter to pay, you find the queue endless, the counter cluttered, and the payment process complex. Chances are, you’ll abandon your cart…
The Indian eCommerce industry has shown a tremendous growth trajectory in recent years. An industry that just sat at a valuation of just USD 14 billion in 2014, today stands amid the top eCommerce sectors of the world. Increase in…
The Indian beauty industry has seen a significant growth over the last few years and is expected to grow touch a $31 billion mark by the end of FY 2027. Several countries are launching their products in India after studying India’s…
Are you looking to boost your eCommerce brand’s revenue by increasing prepaid order conversions in a country that overwhelmingly favours cash on delivery (COD)? You’re not alone. According to a report published by Statista, nearly 62% of Indian online shoppers…
Running an eCommerce business is not just about clocking sales and increasing brand revenue. It’s also about keeping an eye on different eCommerce metrics that help you achieve your key business goals. However, while most of us are aware of…
Google Analytics (GA) is by far one of the most prominently used web tools by businesses across the globe. It tracks, collects, and presents site owners and marketers with a wealth of valuable data helping them derive meaningful business insights.…
By the year 2025, the Indian D2C market is expected to cross the $100 billion valuation. In 2020, this market was valued at just over $33 billion. And the reason behind this jump is the increasing competition in this sector.…
As you build your eCommerce brand, you will soon realise that there are a lot of people out there to scam you. In India alone, card and internet fraud increased from 2,545 in 2021 to 3596 in 2022. eCommerce frauds…