The Indian festive season of 2023 has almost begun. Many news sources confirm that eCommerce brands are expecting this festive season sales to record at least 2X more profits than last year. A 10% surge in order placement with manufactures…
Did you know that your eCommerce checkout process can make or break the success of your brand? You could be offering the best of deals and discounts on products, but you will lose a sale if it takes the online…
Imagine you’re at a physical store with a basket full of goods, and just as you approach the counter to pay, you find the queue endless, the counter cluttered, and the payment process complex. Chances are, you’ll abandon your cart…
If you’re running an eCommerce brand, you’d agree that marketing takes away a big share of your budget. And optimising for ROI requires approaching customer acquisition, engagement and retention with a conversion funnel. Bringing shoppers to your site is just…
By the year 2025, the Indian D2C market is expected to cross the $100 billion valuation. In 2020, this market was valued at just over $33 billion. And the reason behind this jump is the increasing competition in this sector.…
Want to reduce your customer acquisition cost (CAC)? Just keep doing what you’re doing and hope for the best. Or, read on and learn some actual strategies. The global eCommerce sector is growing at an exponential rate and there’s no…